Ernie Ball E-Guitar Strap Purple Paisley

Bought this strap to go with the colour scheme of a new instrument. I own multiple Ernie Ball straps and they all been high quality and never failed me.
The strap holes are good and tight fitting. Stitching on the ends is solid. Material is nylon based with a profile, and the pattern is on the outside. The profile provides decent grip without getting uncomfortable. After my average of two-hour practice sessions my shoulders feel fine, no muscle pain or discomfort. However I think using a heavier guitar like a LP, SG or BC Rich might dig in more, especially if you have some neck dive.
These straps are not the cheapest so I've dropped a star on the total score. But they are made well and the aesthetic is what you are paying for, with a wide selection of designs.