The essential idea behind all our exclusive products is to add entry level products
to existing product groups. We'd like to offer inexpensive alternatives that everyone can afford.
We don't build new factories. We buy from manufacturers who usually produce for renowned brand names but also make 'OEM' versions under the label of the respective importer. In many cases, the same product is offered by one or sometimes several brands, albeit at a much higher price, because distributor margins, big dealer networks, and marketing costs must be covered by the product price.