I bought this head for aesthetic purposes because it looks really really cool, especially on a blonde kit! However, as cool as it may look, it does not sound as good as it looks. That's not to say it is not a good drum head. They are very easy to tune and can work very well if tuned in a mid-high range, however, if you want your toms to sound deep and full I would suggest clear Evans EC2's. I like my toms to be quite low and I have struggled to achieve this with these heads, particularly with bigger drums. In terms of durability, the heads are excellent and will definitely last a heavy hitter. If you like your toms to have great warmth and less attack then I would suggest buying these.
I bought these heads for a very specific project I was working on. The fact that they look super cool is just a happy and welcome bonus. They offer a very fat, wet sound on toms that can give you great scope for exploring different recording techniques. Or if you just want to get a wet sounding head with loads of low end presence and just about enough punch to get by. It certainly won't be to everyone's taste but it's a very interesting sound, worth exploring. As an additional bonus they are extraordinarily easy to tune, and (as long as you're not a really heavy hitter) to keep in tune.